3 Venue Technology Trends to Watch in 2017

Fan loyalty programs will gain popularity through venue apps

“Festivals typically have apps, but when users interface with venues, you usually don’t see more than a website, Instagram, Facebook, and Twitter,” says Kevin Arnold, the Founder of Noise Pop and Swedish American Music Hall in San Francisco. “There’s opportunity to build upon the concepts of festival apps in a year-round way for venues. It could be a membership or loyalty program. That way, you can reach out to those fans in the real world when they’re happening by a location or are listening to a certain artist.” Source: Eventbrite