Happy Holidays from LoyaltyMatch

Our Wish for You

We wish you health and happiness this holiday season and peace and abundance in the new year.

Stratford, Ontario, is only a short drive from the LoyaltyMatch office. The town is well known as the home of the Stratford Festival, and the hometown of Justin Bieber. The Stratford Festival is an internationally recognized annual repertory theatre festival that runs each year from April to October. It was one of the first and is still one of the most prominent arts festivals in North America and is recognized worldwide for its productions of William Shakespeare's plays and other works influenced by Shakespeare. The list of well-known actors who have participated in the festival since its creation in 1952 includes Christoper Plummer, Maggie Smith, William Shatner, Cynthia Dale, Eric McCormick, Megan Follows, Zoe Campbell and many others of stage and screen fame. 

LoyaltyMatch has made a donation to the Stratford Festival, on behalf of our friends and customers, in support of The Tom Patterson Theatre Project.

TD Kitchener Blues Festival To Use Proximity Technology To Capture Fan Data For Sponsors

LoyaltyMatch and The Look Company Location Based Data and Proximity Technology Selected By The TD Kitchener Blues Festival. 

Kiosks with Mobile and Cloud Platform Will Capture Fan Information Provide Sponsors with Festival Engagement Data

Kitchener, ON - July 27, 2017 -  LoyaltyMatch Inc., and The Look Company have been chosen by the TD Kitchener Blues Festival to provide interactive technology that will enhance an attendee's experience at events while collecting data on purchases and musical preferences that will also help the multiple sponsors evaluate their participation. 

This year's festival, with the theme "Blues North Strong and Free", runs from August 10-13, and will be the 17th edition of the event. It is expected to draw more than 150,000 music fans who, over four days, will see 60 performances on six stages.  Festival organizers and sponsors want to know which shows and venues attract the most blues lovers and understand what drives these fans toward engagement and transactions. Moving fans from brand awareness to purchase intent is critical for sponsors, in order to understand how fans interact with the festival.

Attendee's information will be captured when they register to enter the "The Thrill Is Gone, Find The Thrill" contest.  As those registered move around the festival locations, interactive kiosks developed by The Look Company and LoyaltyMatch, containing integrated hyper-local mobile engagement technology will collect fan information while entering them to win prizes at the end of the festival.

"At the heart of our festival is the music, of course. However, we are always looking for ways to improve the experience for the attendees and for our sponsors. We believe that the technology that The Look Company and LoyaltyMatch has developed will provide us with a better understanding of our attendees experience and will be significant in our planning for the future," said Rob Barkshire, president of the Kitchener Blues Festival. 

About The Kitchener Blues Festival 

The Kitchener Blues Festival is an internationally recognized, family-friendly, non-profit event, operated by a community organization and administered by a volunteer Board of Directors and over 400 volunteers. There is no admission fee for most of the shows that run over the four-days. For more information visit kitchenerbluesfestival.com.

About The Look Company Inc.

The Look Company produces world-class branded environments for Global Sport, Event and Retail clients such as the Olympics, FIFA, NHL, Major League Baseball, Under Armour, Jaguar Land Rover, Estee Lauder and Samsung among countless other clients.  The Look Company's continued focus is to drive innovation and to deliver unique branding experiences for each of its clients through Digitally Printed Displays, Smart Kiosks and Mobile Engagement solutions.   The Look Company is based in Barrie & Toronto Ontario, Canada and Doha Qatar.  For more information visit thelookcompany.com

Clarins Signs New Agreement With LoyaltyMatch

Clarins USA, which has partnered with LoyaltyMatch for more than five years, has reached agreement to continue using the LoyaltyMatch software platform to power the Club Clarins loyalty program through 2018.

Loyalty points are awarded to members for all Clarins purchases through key retailers. Product receipts are scanned by the member using a web app. They are then validated by the LoyaltyMatch system and the buyer's points are awarded. 

"LoyaltyMatch has been an ideal partner from the initial build to today. The program has evolved since its launch five years ago as we sought to improve the program and the members' experience. Every technical challenge that we've presented to LoyaltyMatch has been met with creativity and efficiency. There's no doubt that they share our commitment to make Club Clarins the best rewards program in the industry," said Yannick Michallet, senior director CRM, Clarins USA.

Clarins, the number one prestige skincare brand in Europe and Clarins USA parent, went against the current trend that has seen retailers downsizing when it opened its first United States retail store in February in the largest mall in America, King of Prussia Mall in King of Prussia, Pennsylvania.

Clarins asked LoyaltyMatch to expand the loyalty program to include points for purchases at the store sales counter. LoyaltyMatch integrated with the NCR Counterpoint POS system allowing members to register for Club Clarins at the sales counter allowing them to accumulate points from their first purchase. Now Club Clarins members can be rewarded for Clarins purchases in-store or with their retail partners. Clarins gathers data from multiple channels to build member profiles, to better understand the path to purchase and to create a 360-degree view of the customer. The result has been a significant rise in membership since the opening. 

Omnichannel Added to LoyaltyMatch powered Club Clarins

Looking Good Clarins 

First USA Retail Store Opens in America's Biggest Mall

Brings Omnichannel to the Club Clarins Loyalty Program

Clarins, the $4 billion global cosmetics company, opened its first United States retail store last week in the largest mall in America, King of Prussia Mall in King of Prussia, Pennsylvania. Bucking the current retail trend to downsize, Clarins has ambitions to introduce retail stores in key locations across the United States.

Clarins products are currently available in major retailers in the USA including Neiman Marcus, Bloomingdales and Macy's. However, adding their own retail stores (a successful strategy in Europe and Asia), extends the Clarins product reach. "By opening a store of our own, we want to offer clients an immersive experience, a 360-approach to beauty," said Danyelle Boilard-Paul, general manager of Groups Clarins USA in a Philly.com interview. 

ClarinsUSA has partnered with LoyaltyMatch for almost five years, as the LoyaltyMatch software platform powers Club Clarins loyalty program. Loyalty points are awarded to members for all Clarins purchases through key retailers. Product receipts are scanned by the member using a web app, validated by the LoyaltyMatch system and the buyers points are awarded. 

When preparing for the opening of the King of Prussia store, Clarins asked LoyaltyMatch to expand the loyalty program to include points for purchases at the store sales counter. LoyaltyMatch integrated with the NCR Counterpoint POS system allowing members to register for Club Clarins at the sales counter allowing them to accumulate points from their first purchase. Now Club Clarins members can be rewarded for Clarins purchases in-store or with their retail partners. Clarins gathers data from multiple channels to build member profiles, to better understand the path to purchase and to create a 360-degree view of the customer.

INTIX 2017 -- Increase Loyalty and Revenue by Visiting Booth 211

At LoyaltyMatch we make it easy for ticketing companies, venues, special events and arts & culture groups to increase customer loyalty and engagement across social, web, mobile, and in-venue experiences with an intuitive cloud-based loyalty management and gamification platform. Visit us in the Exhibition Hall at Booth 211 to learn how we are helping partners such as the Greater Philadelphia Cultural Alliance, 930 Club, Merriweather Pavilion, McMenamins Crystal Ballroom, and events such as the Kitchener Blues Festival build loyalty and revenue one fan at a time. As Eventbrite stated in a recent blog post, “A fan loyalty program is one of the three venue trends in 2017.”

Visit us and we’ll also tell you about our exciting APIs. Simply put, an API allows one piece of software to interact with another piece of software implementing a few lines of our code. Aside from the geek speak, at LoyaltyMatch our APIs have helped our venue partners integrate with numerous point of sale systems, ERP applications, mobile and payment apps and various ticketing company platforms. Drop by our booth to learn more or visit: http://api.loyaltymatchondemand.com/