We
are proud and thrilled to announce that Funperks, an
exciting new loyalty program powered by LoyaltyMatch, was launched today by the
Greater Philadelphia Cultural Alliance.
Funperks, is
the first digital loyalty program in North America designed for patrons of the
arts & culture community. The Cultural Alliance describes the program as
"a community rewards platform that allows patrons to earn points for
engaging with the multitude of events, performances, and exhibits in Greater
Philadelphia. Patrons earn Funperks points for their social engagement and
frequent ticket purchases via Phillyfunguide and
Funsavers, and can use them to
redeem some amazing perks, such as free tickets to their favorite cultural
institutions and unique, exclusive experiences like backstage passes and
special access."
For
now Funperks is
being presented as a pilot program. It is anticipated that the full launch will
take place in May and will be open to the Cultural Alliance's more
than 400 member organizations, ranging from museums and dance
companies to community art centers, historic sites, music ensembles and
zoos.
Established
in 1972, the Greater Philadelphia Cultural Alliance is that region's leading
arts and cultural advocacy, research and marketing organization. Its mission is
to "lead, strengthen and give voice to a diverse cultural sector that is
making Philadelphia a world-class region to live, work, and play."