I.M.P. Venues Make Thousands of "Friends with Benefits"

Regular readers of our newsletter know that we've posted several new customer success stories on LoyaltyMatch.com recently. This week we posted the story of how I.M.P., headquartered in Washington, D.C., has used the LoyaltyMatch platform and a variety of tools we developed to grow the highly-successful Friends with Benefits loyalty program to more than 20,000 members. Friends with Benefits rewards fans of its world-famous 9:30 Club, Merriweather Post Pavilion and Lincoln Theatre when they buy tickets, merchandise or food and drinks. 

Read I.M.P. Venues Make Thousands of Friends with Benefits.

McMenamins Rewards Fans Who "Join The Band" Working With Etix and LoyaltyMatch

Yesterday saw the start of Blast! the annual three-day client summit held each September by our partner Etix. Blast! is the perfect mix of networking, industry education and fun for Etix clients and partners. We're well represented there this year as both sponsors and Etix University presenters. Last year was the first time we attended the event. It was there that we met Mike Walker, music marketing manager at McMenamins. Several months later Join The Band was launched and since then has become a true entertainment venues loyalty program success.   This week we posted the Join The Band story on our website. Take a couple of minutes to see how McMenamins has created a winning loyalty program that has engaged fans through a foundation built by seamlessly integrating our LoyaltyMatch platform with the Etix ticketing system. Read McMenamins Fans Rewarded When They "Join The Band".

LoyaltyMatch Into Horse Jumping?

No, not that kind of show jumping. We're doing well at LoyaltyMatch, but not well enough to join the horsey set just yet. What we mean is we've now finalized our plans to attend three important conferences and exhibitions that will have us jumping from Raleigh, NC, in September, to Salt Lake City, UT, in November, and Anaheim, CA, in January.

If you're like us, as summer comes to a close for those of us in the northern hemisphere (writing that previous bit actually hurt) you'll be planning for the rest of this year and early 2016. For now, mark these three events in your calendar and plan to look us up if you're attending. We'll provide additional details about the exact where and when to find us as the dates get closer.

Raleigh, NC, September 10-12, 2015

Etix is one of our partner companies and BLAST is their annual Client Summit. Held each September in downtown Raleigh, BLAST offers the perfect mix of networking, industry education and fun for all of Etix clients and partners.

Salt Lake City, UT, November 9-11, 2015

For more than 15 years, the National Arts Marketing Project conference has assembled arts markets and industry experts to challenge and learn from one another. It's a conference that helps organizations and careers take off. Insightful. Collaborative. Provocative. Fun. 

Anaheim, CA, January 20-22, 2016

The INTIX annual conference includes a comprehensive educational program and an exhibition featuring companies that offer a wide range of ticketing-related products and services.

If you're looking for us on those dates those three shows are where we'll be found. 

And regarding show jumping; if any of the fantastic show jumping events that take place each year need a loyalty program or apps that will enhance the experience for attendees, the vendors and the producers please give us a call. We would love to be part of the horsey set.

Club Clarins USA Tripled Loyalty Members Without Increasing Staff Or Budget

In our never-ending story of improvement, this week we finished revamping and then relaunched our main website LoyaltyMatch.com. We also improved and relaunched four microsites that will tell you "ways that we do what we do" for Entertainment Venues and businesses that accept Bitcoins. Don't worry. If you don't know a Bitcoin from a bacon bit you will be much better informed after you visit our microsite. You can also learn about Social Loyalty, and what it means to be a part of an online community, and we have a place where the technically inclined can read all they need to know about our APIs.

So what's that got to do with the headline about the incredibly successful loyalty program at Clarins USA? Thank you for asking. A just introduced feature of the new and improved LoyaltyMatch.com is the inclusion of success stories. The first on the site tells the story of how we partnered with Clarins USA to create a program that has captured hundreds of thousands of transactions.

There are more success stories to be added in the near future. For now please take a few minutes to read Clarins USA offers Club members greater rewards than just beautiful skin.

Downtown Kitchener Ribfest & Craft Beer Show Goes High Tech With LoyaltyMatch

Craft beer fans and brewers will know each other better using digital passport mobile app developed by Kitchener-based company

 
Impact Events Group Inc has selected local software loyalty and gamification company LoyaltyMatch Inc. to provide the LoyaltyMatch “Digital Passport” for the 12^th annual Downtown Kitchener Ribfest & Craft Beer Show, July 17-19, in Victoria Park.

Kitchener-based Impact Events produces the admission-free annual event, which is expected to attract more than 30,000 fans to savour the flavours of barbequed ribs and chicken and great craft-brewed beers while enjoying live entertainment outdoors. By accessing the LoyaltyMatch “Digital Passport” via their smartphone at www.kitchenerribandbeerfest.com attendees will be able interact with craft brewers using game and contest features. They will also be able to rate their beer samples, keep notes on those samples, share their opinions directly with vendors and share their reviews with the world via social media. Each note made in the passport will result in it being stamped automatically. Those who collect a special stamp for completing an online survey will be entered into a draw to win a Broil King BBQ.

"We are always looking for ways to set our events apart and we believe the digital passport will do that this year. Working with the team at LoyaltyMatch to offer the passport means attendees and vendors will benefit in a way that no other festival like this can offer. Attendees take home memories and vendors are left with information and data that will help them grow their businesses," said Guy Exley, Impact Events Group principal.