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Yesterday saw the start of Blast! the annual
three-day client summit held each September by our partner Etix.
Blast! is the perfect mix of networking, industry education and fun for
Etix clients and partners. We're well represented there this year as both
sponsors and Etix University presenters.
Last year was the first time we attended the event. It was
there that we met Mike Walker, music marketing manager at McMenamins.
Several months later Join The Band
was launched and since then has become a true entertainment venues loyalty
program success.
This week we posted the Join
The Band story on our website.
Take a couple of minutes to see how McMenamins has created a
winning loyalty program that has engaged fans through a foundation built by
seamlessly integrating our LoyaltyMatch platform with the
Etix ticketing system. Read McMenamins Fans Rewarded When They "Join The Band".
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